Senior Content Creator / Content Creator
- Sri Lanka
Job Summary
We are seeking a creative and dynamic Content Creator to develop engaging content across digital platforms. The ideal candidate will be responsible for creating high-quality content that enhances brand awareness, drives audience engagement, and supports marketing objectives through compelling storytelling and visual communication.
Key Responsibilities
- Create engaging content for social media platforms, websites, blogs, email campaigns, and other digital channels.
- Develop creative concepts, captions, articles, videos, and promotional content aligned with the brand's voice and marketing strategy.
- Plan, shoot, edit, and publish photo and video content for digital platforms.
- Manage content calendars and ensure timely delivery of content.
- Stay updated with industry trends, social media trends, and emerging content formats.
- Collaborate with the marketing and design teams to execute campaigns effectively.
- Monitor content performance and provide recommendations for improvement.
- Optimize content for SEO and audience engagement where applicable.
- Maintain consistency in brand messaging across all platforms.
- Assist in influencer collaborations, promotional campaigns, and brand activations.
Requirements
- Diploma or Bachelor's Degree in Marketing, Mass Communication, Journalism, Multimedia, Digital Media, or a related field.
- Minimum 1–3 years of experience in content creation, social media management, digital marketing, or a similar role.
- Strong writing, editing, and storytelling skills.
- Proficiency in content creation tools such as Canva, Adobe Creative Suite, CapCut, Premiere Pro, or similar software.
- Experience creating content for Facebook, Instagram, LinkedIn, TikTok, YouTube, and other social media platforms.
- Basic knowledge of photography, videography, and video editing.
- Understanding of social media analytics and content performance metrics.
- Creative mindset with excellent communication and organizational skills.
- Ability to work independently and meet deadlines in a fast-paced environment.
Preferred Skills
- Experience in graphic design and motion graphics.
- Knowledge of SEO and content marketing strategies.
- Experience managing paid social media campaigns.
- Familiarity with AI content tools and digital marketing platforms.